Doctorate Degree (DBA) in Advertising

Eligibility Details

Min. Master's Degree

Credit Hours

54 total credit hours

Total Courses

09 courses

Program Duration

3-5 Years (Self-Paced) Program

Program Fee

$42,120

COURSES OFFERED

For ambitious students, a doctorate degree (applied) from CIBT carries the most weight in terms of scholarly success and career advancement. With this degree, it is simple to evaluate the merits of professional options.

  • Courses Code

  • Courses Name

  • Credit Hours

  • PHD-910

  • Qualitative And Quantitative Research (PHD-910)

  • 6 Credits Credits

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  • PHD-911

  • Preparing A Thesis (PHD-911)

  • 6 Credits Credits

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  • PHD-912

  • Econometrics (PHD-912)

  • 6 Credits Credits

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  • Short Thesis

  • You will be required to submit 5 short theses on topics related to your final thesis topic. Credits

Qualitative And Quantitative Research (PHD-910)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     The Process Of Conducting Research
     Quantitative And Qualitative Approaches
     Identifying A Research Problem
     Reviewing The Literature
  In Section 2 of this course you will cover these topics:
     Developing Hypothesis And Research Questions
     Collecting Quantitative Data
     Analyzing And Interpreting Quantitative Data
     Collecting Qualitative Data
  In Section 3 of this course you will cover these topics:
     Analyzing And Interpreting Qualitative Data
     Reporting And Evaluating Research
     Experimental Designs
     Correlational Designs
  In Section 4 of this course you will cover these topics:
     Survey Designs
     Grounded Theory
     Ethnographic Research
  In Section 5 of this course you will cover these topics:
     Narrative Research Designs
     Mixed Methods Designs
     Action Research Designs

Preparing A Thesis (PHD-911)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Thesis Writing: Getting Started
     Discovering Possibilities
  In Section 2 of this course you will cover these topics:
     The Proposal As An Argument: A Genre Approach To The Proposal
     Mapping Text: The Reading/ Writing Connection
  In Section 3 of this course you will cover these topics:
     Writing And Revising
     Writing The Literature Review
  In Section 4 of this course you will cover these topics:
     Using Visual Materials
     The Advisor And Thesis/ Dissertation Committee
  In Section 5 of this course you will cover these topics:
     Working With Grammar And Style
     Practical Considerations

Econometrics (PHD-912)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Economic Questions And Data
     Review Of Probability
     Review Of Statistics
     Linear Regression With One Regressor
  In Section 2 of this course you will cover these topics:
     Regression With A Single Regressor: Hypothesis Tests And Confidence Intervals
     Linear Regression With Multiple Regressors
     Hypothesis Tests And Confidence Intervals In Multiple Regression
     Nonlinear Regression Functions
  In Section 3 of this course you will cover these topics:
     Assessing Studies Based On Multiple Regression
     Regression With Panel Data
     Regression With A Binary Dependent Variable
     Instrumental Variables Regression
  In Section 4 of this course you will cover these topics:
     Experiments And Quasi-Experiments
     Introduction To Time Series Regression And Forecasting
     Estimation Of Dynamic Causal Effects
  In Section 5 of this course you will cover these topics:
     Additional Topics In Time Series Regression
     The Theory Of Linear Regression With One Regressor
     The Theory Of Multiple Regression

Short Thesis

TOPICS COVERED IN THIS COURSE
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